Don't Rule Out Microtransactions For World Of Warcraft
By Alex Johnson | January 01, 0001
While “free to play, pay to upgrade” is a payment structure more and more online games are adopting, the continued success of Blizzard’s World of Warcraft shows there’s still life in the old-fashioned model of paying a flat monthly subscription fee.(new Image()).src = 'https://capi.connatix.com/tr/si?token=995c4c7d-194f-4077-b0a0-7ad466eb737c&cid=872d12ce-453b-4870-845f-955919887e1b'; cnx.cmd.push(function() { cnx({ playerId: "995c4c7d-194f-4077-b0a0-7ad466eb737c" }).render("79703296e5134c75a2db6e1b64762017"); }); 
That’s not to say, however, that Blizzard haven’t noticed the commercial appeal of microtransactions. In an interview with Videogamer, Blizzard’s Tom Chilton has said: I certainly think it’s possible that we could do some kind of micro-transaction stuff. Whether or [[link]] not World 
of Warcraft ever goes the direction of, I guess like Anarchy Online has gone the direction of going free-to-play [[link]] with micro-transactions. Whether we ever shift to a free-to-play model is really too hard to say at this point. Anything I say now could easily five years from now end up seeming like, oh my gosh, that was an incredibly dumb thing to say, 
how naive! Hardly a firm statement of intent, but then, you don’t stay top dog without keeping an eye on the [[link]] competition. Blizzard’s Tom Chilton on the future of WoW [VideoGamer]
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